{"id":385,"date":"2022-06-28T15:57:37","date_gmt":"2022-06-28T15:57:37","guid":{"rendered":"https:\/\/scd.jvallejo.co\/en\/?page_id=385"},"modified":"2024-02-23T20:33:23","modified_gmt":"2024-02-23T20:33:23","slug":"expertise","status":"publish","type":"page","link":"https:\/\/scd.com.co\/en\/expertise\/","title":{"rendered":"Expertise"},"content":{"rendered":"<div id='av_section_1'  class='avia-section av-10dpzl-f499d294a1d11f05ff779bc11081d937 main_color avia-section-large avia-no-border-styling  avia-builder-el-0  el_before_av_section  avia-builder-el-first  avia-bg-style-scroll  container_wrap fullsize'  ><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-385'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-l584aqbl-eac0710fbfc449fdec56fc2098e58931\">\n#top .hr.hr-invisible.av-l584aqbl-eac0710fbfc449fdec56fc2098e58931{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-l584aqbl-eac0710fbfc449fdec56fc2098e58931 hr-invisible  avia-builder-el-1  el_before_av_one_half  avia-builder-el-first  '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div class='flex_column av-35k9d-c4a5d8b16e75892efb97790f0120d360 av_one_half  avia-builder-el-2  el_after_av_hr  el_before_av_one_half  first av-break-at-tablet flex_column_div '   ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-l4ycm57n-8594f286371bd87ced5c1ed4ca0ec4bc\">\n#top .av-special-heading.av-l4ycm57n-8594f286371bd87ced5c1ed4ca0ec4bc{\npadding-bottom:10px;\nfont-size:100px;\n}\n<\/style>\n<div  class='av-special-heading av-l4ycm57n-8594f286371bd87ced5c1ed4ca0ec4bc av-special-heading-h1 blockquote modern-quote  avia-builder-el-3  avia-builder-el-no-sibling  av-inherit-size '><h1 class='av-special-heading-tag '  itemprop=\"headline\"  >We\u2019re a design-led brand consulting agency.<\/h1><div class='special-heading-border'><div class='special-heading-inner-border'><\/div><\/div><\/div><\/div><div class='flex_column av-s5d09-85e3a32f27bfe4b8af417be46fd0d244 av_one_half  avia-builder-el-4  el_after_av_one_half  avia-builder-el-last  av-break-at-tablet flex_column_div '   ><\/div>\n\n<\/div><\/div><\/main><!-- close content main element --><\/div><\/div><div id='av_section_2'  class='avia-section av-l584coic-111e66f5573cb28d27fd54001e692f87 main_color avia-section-no-padding avia-no-border-styling  avia-builder-el-5  el_after_av_section  el_before_av_section  scd-expertise__bs avia-bg-style-scroll  container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-385'><div class='entry-content-wrapper clearfix'>\n\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_3'  class='avia-section av-l5847zy6-bef546ca7fb5eae4f10c3d3050574411 main_color avia-section-large avia-no-border-styling  avia-builder-el-7  el_after_av_section  avia-builder-el-last  avia-bg-style-scroll  container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-385'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-73whl-229b9fa964298bb6248f862c944b5938\">\n#top .hr.hr-invisible.av-73whl-229b9fa964298bb6248f862c944b5938{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-73whl-229b9fa964298bb6248f862c944b5938 hr-invisible  avia-builder-el-8  el_before_av_one_half  avia-builder-el-first   av-small-hide av-mini-hide'><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div class='flex_column av-2q2hip-abe7697c3e3f4267434cbc2f9c77c391 av_one_half  avia-builder-el-9  el_after_av_hr  el_before_av_two_fifth  first flex_column_div '   ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2kqi95-6303d1582820277050a152d939f2241c\">\n#top .av-special-heading.av-2kqi95-6303d1582820277050a152d939f2241c{\npadding-bottom:10px;\nfont-size:33px;\n}\n<\/style>\n<div  class='av-special-heading av-2kqi95-6303d1582820277050a152d939f2241c av-special-heading-h2 blockquote modern-quote  avia-builder-el-10  el_before_av_hr  avia-builder-el-first  sd-heading sd-heading__pink av-inherit-size '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >Service<\/h2><div class='special-heading-border'><div class='special-heading-inner-border'><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2d6r2p-b3b247184795567b18e21d5277af5586\">\n#top .hr.hr-invisible.av-2d6r2p-b3b247184795567b18e21d5277af5586{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-2d6r2p-b3b247184795567b18e21d5277af5586 hr-invisible  avia-builder-el-11  el_after_av_heading  avia-builder-el-last  '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><\/p><\/div><div class='flex_column av-2a629l-5e6309dff305c5345948c50338455454 av_two_fifth  avia-builder-el-12  el_after_av_one_half  el_before_av_hr  flex_column_div '   ><p><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><p>We have developed ample design expertise through the creation and management of both local and global brands. Since our inception, we have adhered to guiding values that shape our identity today and inform our future direction.<\/p>\n<p>We think big. Each project we undertake is viewed as a distinct opportunity to produce something extraordinary. Our designs aim to transcend and positively impact not only clients but also consumers. These ambitious ideals have underpinned everything we have accomplished over the years, driving our relentless pursuit of excellence since the agency&#8217;s inception.<\/p>\n<p>Methodology and Discipline are fundamental to our approach. We consistently review our processes to ensure the delivery of optimal project outcomes. We recognize that a well-executed project requires a thorough brief, active client involvement throughout the process, the implementation of effective methodologies for tailored strategies, and the creation of value wherever possible. Each project we undertake is approached with a commitment to uniqueness and quality.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-73teh-977c46fe24abf845d700788278c91e63\">\n#top .hr.av-73teh-977c46fe24abf845d700788278c91e63{\nmargin-top:15px;\nmargin-bottom:15px;\n}\n.hr.av-73teh-977c46fe24abf845d700788278c91e63 .hr-inner{\nwidth:50px;\nborder-color:#ff89fa;\n}\n<\/style>\n<div  class='hr av-73teh-977c46fe24abf845d700788278c91e63 hr-custom  avia-builder-el-14  el_after_av_textblock  avia-builder-el-last  sd-hr hr-left hr-icon-no '><span class='hr-inner inner-border-av-border-fat'><span class=\"hr-inner-style\"><\/span><\/span><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1r1295-71f752b90fb18f60a329b4999968b1ab\">\n#top .hr.hr-invisible.av-1r1295-71f752b90fb18f60a329b4999968b1ab{\nheight:75px;\n}\n<\/style>\n<div  class='hr av-1r1295-71f752b90fb18f60a329b4999968b1ab hr-invisible  avia-builder-el-15  el_after_av_two_fifth  el_before_av_hr  '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-l7zh6ngf-6aacb5dd3b8594ff11b9f4972e32612e\">\n#top .hr.hr-invisible.av-l7zh6ngf-6aacb5dd3b8594ff11b9f4972e32612e{\nheight:75px;\n}\n<\/style>\n<div  class='hr av-l7zh6ngf-6aacb5dd3b8594ff11b9f4972e32612e hr-invisible  avia-builder-el-16  el_after_av_hr  el_before_av_one_third   av-small-hide av-mini-hide'><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div class='flex_column av-1km7ap-84dfa02de103466771f191c7c41a3664 av_one_third  avia-builder-el-17  el_after_av_hr  el_before_av_one_third  scd-arrowcol__wrap first flex_column_div '   ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1gojrd-bf28f50a80668f3879d1ebda64fd85dc\">\n#top .av-special-heading.av-1gojrd-bf28f50a80668f3879d1ebda64fd85dc{\npadding-bottom:10px;\nfont-size:35px;\n}\n<\/style>\n<div  class='av-special-heading av-1gojrd-bf28f50a80668f3879d1ebda64fd85dc av-special-heading-h3 blockquote modern-quote  avia-builder-el-18  el_before_av_textblock  avia-builder-el-first  av-inherit-size '><h3 class='av-special-heading-tag '  itemprop=\"headline\"  >Strategy<\/h3><div class='special-heading-border'><div class='special-heading-inner-border'><\/div><\/div><\/div><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><p>\u00b7 Brand Strategy, Purpose, Values, Personality and positioning<br \/>\n\u00b7 Packaging Architecture Strategy<br \/>\n\u00b7 Brand Communication Strategy<br \/>\n\u00b7 Brand Naming<\/p>\n<\/div><\/section><\/p><\/div><div class='flex_column av-13h6c1-5fec22fca925a5a38709728e57439935 av_one_third  avia-builder-el-20  el_after_av_one_third  el_before_av_one_third  scd-arrowcol__wrap flex_column_div '   ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-zomft-be71807f0712d2588397c98144ef4326\">\n#top .av-special-heading.av-zomft-be71807f0712d2588397c98144ef4326{\npadding-bottom:10px;\nfont-size:35px;\n}\n<\/style>\n<div  class='av-special-heading av-zomft-be71807f0712d2588397c98144ef4326 av-special-heading-h3 blockquote modern-quote  avia-builder-el-21  el_before_av_textblock  avia-builder-el-first  av-inherit-size '><h3 class='av-special-heading-tag '  itemprop=\"headline\"  >Creativity <span class='special_amp'>&amp;<\/span> Design<\/h3><div class='special-heading-border'><div class='special-heading-inner-border'><\/div><\/div><\/div><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><p style=\"text-align: left;\">\u00b7 <span data-sheets-value=\"{\" data-sheets-userformat=\"{\">Logo &amp; Identity Design<\/span><br \/>\n\u00b7 More than just a logo, we create the visual universe for the brand to come alive<br \/>\n\u00b7 Packaging Design<br \/>\n\u00b7 Brandbooks<br \/>\n\u00b7 Product Design<br \/>\n\u00b7 Brand Communication<br \/>\n\u00b7 Editorial Design\u00b7 Editorial Design<br \/>\n\u00b7 Food Photography<\/p>\n<\/div><\/section><\/p><\/div><div class='flex_column av-k79mh-08422232c03ba1f4ebbc9cb31ae3dfca av_one_third  avia-builder-el-23  el_after_av_one_third  avia-builder-el-last  scd-arrowcol__wrap flex_column_div '   ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-fley1-d5862bc0d9bb4cb2db61b9cf61b25d18\">\n#top .av-special-heading.av-fley1-d5862bc0d9bb4cb2db61b9cf61b25d18{\npadding-bottom:10px;\nfont-size:35px;\n}\n<\/style>\n<div  class='av-special-heading av-fley1-d5862bc0d9bb4cb2db61b9cf61b25d18 av-special-heading-h3 blockquote modern-quote  avia-builder-el-24  el_before_av_textblock  avia-builder-el-first  av-inherit-size '><h3 class='av-special-heading-tag '  itemprop=\"headline\"  >Brand Management<\/h3><div class='special-heading-border'><div class='special-heading-inner-border'><\/div><\/div><\/div><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><p>\u00b7 Once the brand is created, it needs to be maintained, so it doesn\u2019t lose its essence with time, it keeps its coherence and consistency<br \/>\n\u00b7 Packaging management<br \/>\n\u00b7 Retail, Concepts for New Releases, Tactical Material<br \/>\n\u00b7 Communication Campaigns<br \/>\n\u00b7 Communication Toolkits<\/p>\n<\/div><\/section><\/p><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-385","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/scd.com.co\/en\/wp-json\/wp\/v2\/pages\/385","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/scd.com.co\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/scd.com.co\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/scd.com.co\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/scd.com.co\/en\/wp-json\/wp\/v2\/comments?post=385"}],"version-history":[{"count":36,"href":"https:\/\/scd.com.co\/en\/wp-json\/wp\/v2\/pages\/385\/revisions"}],"predecessor-version":[{"id":1420,"href":"https:\/\/scd.com.co\/en\/wp-json\/wp\/v2\/pages\/385\/revisions\/1420"}],"wp:attachment":[{"href":"https:\/\/scd.com.co\/en\/wp-json\/wp\/v2\/media?parent=385"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}