{"id":1285,"date":"2022-11-01T01:55:20","date_gmt":"2022-11-01T01:55:20","guid":{"rendered":"https:\/\/scd.com.co\/en\/?post_type=portfolio&#038;p=1285"},"modified":"2025-07-10T18:33:01","modified_gmt":"2025-07-10T18:33:01","slug":"barbie-chocolates","status":"publish","type":"portfolio","link":"https:\/\/scd.com.co\/en\/work\/project\/barbie-chocolates\/","title":{"rendered":"Barbie Chocolates"},"content":{"rendered":"<div id='av_section_1'  class='avia-section av-nqumwi-5bda2234526638fed2f6314ed042961c main_color avia-section-no-padding avia-no-border-styling  avia-builder-el-0  el_before_av_section  avia-builder-el-first  avia-bg-style-scroll  container_wrap fullsize'  ><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-1285'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-l9smsp8x-1c3d3df23263fd662dab0f04b49f28b3\">\n.avia-image-container.av-l9smsp8x-1c3d3df23263fd662dab0f04b49f28b3 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-l9smsp8x-1c3d3df23263fd662dab0f04b49f28b3 av-styling- avia-align-center  avia-builder-el-1  avia-builder-el-no-sibling  '  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='avia-img-lazy-loading-not- avia_image' src=\"https:\/\/scd.com.co\/es\/wp-content\/uploads\/sites\/2\/2022\/10\/221028_scd_PortafolioWeb_BarbieChocolates-01-01.jpg\" alt='' title=''   itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div>\n\n<\/div><\/div><\/main><!-- close content main element --><\/div><\/div><div id='av_section_2'  class='avia-section av-2ahmyq-2d00c88f46084750d179dee76d49625b main_color avia-section-default avia-no-border-styling  avia-builder-el-2  el_after_av_section  el_before_av_section  avia-bg-style-scroll  container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-1285'><div class='entry-content-wrapper clearfix'>\n<div class='flex_column av-ks199e-afff60982b56a45dade166a82623bb73 av_one_half  avia-builder-el-3  el_before_av_one_half  avia-builder-el-first  first flex_column_div '   ><\/div><div class='flex_column av-j07dhu-279575ded4376a248c9f5e13a3a65e1e av_one_half  avia-builder-el-4  el_after_av_one_half  avia-builder-el-last  flex_column_div '   ><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><p>Barbie is a brand that has managed to become a global icon, and with more than 60 years, it has been a source of inspiration for both girls and women. For this reason, for this project, we wanted to take advantage of the power of nostalgia to reach an adult segment in a category with great potential, which had not been explored before for this target: chocolates.<\/p>\n<\/div><\/section><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_3'  class='avia-section av-fy696q-d69c837fd8fedafdc8743f31a0c0cdcb main_color avia-section-default avia-no-border-styling  avia-builder-el-6  el_after_av_section  el_before_av_section  avia-bg-style-scroll  container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-1285'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-l9smw1sp-0866178899d890f0eb98f393a113e946\">\n.avia-image-container.av-l9smw1sp-0866178899d890f0eb98f393a113e946 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-l9smw1sp-0866178899d890f0eb98f393a113e946 av-styling- avia-align-center  avia-builder-el-7  avia-builder-el-no-sibling  '  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='avia-img-lazy-loading-not- avia_image' src=\"https:\/\/scd.com.co\/en\/wp-content\/uploads\/sites\/3\/2022\/11\/221018_scd_PortafolioWeb_BarbieChocolates-03.jpg\" alt='' title=''   itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_4'  class='avia-section av-dq5t76-6d723e657fbaf99d46fad8ce2c2cc6bf main_color avia-section-default avia-no-border-styling  avia-builder-el-8  el_after_av_section  el_before_av_section  avia-bg-style-scroll  container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-1285'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-l9sndbvr-e8a149034bae88d5a1db9964778d7148\">\n.avia-image-container.av-l9sndbvr-e8a149034bae88d5a1db9964778d7148 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-l9sndbvr-e8a149034bae88d5a1db9964778d7148 av-styling- avia-align-center  avia-builder-el-9  avia-builder-el-no-sibling  '  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='avia-img-lazy-loading-not- avia_image' src=\"https:\/\/scd.com.co\/en\/wp-content\/uploads\/sites\/3\/2022\/11\/221018_scd_PortafolioWeb_BarbieChocolates-04.jpg\" alt='' title=''   itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_5'  class='avia-section av-1aqziq-bbbc7bd33e955155cfcf567f6593e98d main_color avia-section-default avia-no-border-styling  avia-builder-el-10  el_after_av_section  el_before_av_section  avia-bg-style-scroll  container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-1285'><div class='entry-content-wrapper clearfix'>\n<div class='flex_column av-a9jkki-60b6f016a5acc670fac720edc017a1bf av_one_half  avia-builder-el-11  el_before_av_one_half  avia-builder-el-first  first flex_column_div '   ><\/div><div class='flex_column av-8wriz6-9e6a6a62c21a905a73c8973401d8f522 av_one_half  avia-builder-el-12  el_after_av_one_half  avia-builder-el-last  flex_column_div '   ><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><p>We were inspired by the retro trend to create a line of chocolates that would be the perfect detail for any special occasion. Through packaging design, product development and retail display design, we managed to build an ideal product to generate new points of contact between the brand and consumers.<\/p>\n<\/div><\/section><\/div>\n<\/p>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_6'  class='avia-section av-6fsic2-39e271b27ba5ff8be2eedc71e2a5848e main_color avia-section-default avia-no-border-styling  avia-builder-el-14  el_after_av_section  el_before_av_section  avia-bg-style-scroll  container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-1285'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-l9spaan6-4970703cd2766fc05eddc22df89c0d8d\">\n.avia-image-container.av-l9spaan6-4970703cd2766fc05eddc22df89c0d8d .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-l9spaan6-4970703cd2766fc05eddc22df89c0d8d av-styling- avia-align-center  avia-builder-el-15  avia-builder-el-no-sibling  '  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='avia-img-lazy-loading-not- avia_image' src=\"https:\/\/scd.com.co\/es\/wp-content\/uploads\/sites\/2\/2022\/10\/221028_scd_PortafolioWeb_BarbieChocolates-01-03.jpg\" alt='' title=''   itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_7'  class='avia-section av-4ghmxe-06b046f5a4dc49c01b78b07af52135eb main_color avia-section-default avia-no-border-styling  avia-builder-el-16  el_after_av_section  el_before_av_section  avia-bg-style-scroll  container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-1285'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-l9spbcvh-10ab51d1bf240ae93303da3b84d57ebf\">\n.avia-image-container.av-l9spbcvh-10ab51d1bf240ae93303da3b84d57ebf .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-l9spbcvh-10ab51d1bf240ae93303da3b84d57ebf av-styling- avia-align-center  avia-builder-el-17  avia-builder-el-no-sibling  '  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='avia-img-lazy-loading-not- avia_image' src=\"https:\/\/scd.com.co\/es\/wp-content\/uploads\/sites\/2\/2022\/10\/221028_scd_PortafolioWeb_BarbieChocolates-01-02.jpg\" alt='' title=''   itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div>\n\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_8'  class='avia-section av-1ze48y-49e14ee907bd22fbce2176eef7213d08 main_color avia-section-default avia-no-border-styling  avia-builder-el-18  el_after_av_section  avia-builder-el-last  avia-bg-style-scroll  container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-1285'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-l9spbv91-dd9f959a06e691728280cf4ebec4a4e3\">\n.avia-image-container.av-l9spbv91-dd9f959a06e691728280cf4ebec4a4e3 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