{"id":385,"date":"2022-06-28T15:57:37","date_gmt":"2022-06-28T15:57:37","guid":{"rendered":"https:\/\/scd.jvallejo.co\/en\/?page_id=385"},"modified":"2022-10-06T16:56:05","modified_gmt":"2022-10-06T16:56:05","slug":"expertise","status":"publish","type":"page","link":"https:\/\/scd.com.co\/es\/expertise\/","title":{"rendered":"Experiencia"},"content":{"rendered":"<div id='av_section_1'  class='avia-section av-10dpzl-f499d294a1d11f05ff779bc11081d937 main_color avia-section-large avia-no-border-styling  avia-builder-el-0  el_before_av_section  avia-builder-el-first  avia-bg-style-scroll  container_wrap fullsize'  ><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-385'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-l584aqbl-eac0710fbfc449fdec56fc2098e58931\">\n#top .hr.hr-invisible.av-l584aqbl-eac0710fbfc449fdec56fc2098e58931{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-l584aqbl-eac0710fbfc449fdec56fc2098e58931 hr-invisible  avia-builder-el-1  el_before_av_one_half  avia-builder-el-first  '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div class='flex_column av-35k9d-c4a5d8b16e75892efb97790f0120d360 av_one_half  avia-builder-el-2  el_after_av_hr  el_before_av_one_half  first av-break-at-tablet flex_column_div '   ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-l4ycm57n-5123fa8e6dc23b09084c5cd26703ddae\">\n#top .av-special-heading.av-l4ycm57n-5123fa8e6dc23b09084c5cd26703ddae{\npadding-bottom:10px;\nfont-size:100px;\n}\n<\/style>\n<div  class='av-special-heading av-l4ycm57n-5123fa8e6dc23b09084c5cd26703ddae av-special-heading-h1 blockquote modern-quote  avia-builder-el-3  avia-builder-el-no-sibling  av-inherit-size '><h1 class='av-special-heading-tag '  itemprop=\"headline\"  >Somos una agencia de dise\u00f1o de consultor\u00eda de marca. <\/h1><div class='special-heading-border'><div class='special-heading-inner-border'><\/div><\/div><\/div><\/div><div class='flex_column av-s5d09-85e3a32f27bfe4b8af417be46fd0d244 av_one_half  avia-builder-el-4  el_after_av_one_half  avia-builder-el-last  av-break-at-tablet flex_column_div '   ><\/div><\/div><\/div><\/main><!-- close content main element --><\/div><\/div><div id='av_section_2'  class='avia-section av-l584coic-111e66f5573cb28d27fd54001e692f87 main_color avia-section-no-padding avia-no-border-styling  avia-builder-el-5  el_after_av_section  el_before_av_section  scd-expertise__bs avia-bg-style-scroll  container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-385'><div class='entry-content-wrapper clearfix'>\n\n<\/p>\n<\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_3'  class='avia-section av-l5847zy6-bef546ca7fb5eae4f10c3d3050574411 main_color avia-section-large avia-no-border-styling  avia-builder-el-7  el_after_av_section  avia-builder-el-last  avia-bg-style-scroll  container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-385'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-73whl-229b9fa964298bb6248f862c944b5938\">\n#top .hr.hr-invisible.av-73whl-229b9fa964298bb6248f862c944b5938{\nheight:50px;\n}\n<\/style>\n<div  class='hr av-73whl-229b9fa964298bb6248f862c944b5938 hr-invisible  avia-builder-el-8  el_before_av_one_half  avia-builder-el-first   av-small-hide av-mini-hide'><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div class='flex_column av-2q2hip-abe7697c3e3f4267434cbc2f9c77c391 av_one_half  avia-builder-el-9  el_after_av_hr  el_before_av_two_fifth  first flex_column_div '   ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2kqi95-2b18e731c7c8dec27a170dca2c27f1c0\">\n#top .av-special-heading.av-2kqi95-2b18e731c7c8dec27a170dca2c27f1c0{\npadding-bottom:10px;\nfont-size:33px;\n}\n<\/style>\n<div  class='av-special-heading av-2kqi95-2b18e731c7c8dec27a170dca2c27f1c0 av-special-heading-h2 blockquote modern-quote  avia-builder-el-10  el_before_av_hr  avia-builder-el-first  sd-heading sd-heading__pink av-inherit-size '><h2 class='av-special-heading-tag '  itemprop=\"headline\"  >Servicios<\/h2><div class='special-heading-border'><div class='special-heading-inner-border'><\/div><\/div><\/div><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-2d6r2p-b3b247184795567b18e21d5277af5586\">\n#top .hr.hr-invisible.av-2d6r2p-b3b247184795567b18e21d5277af5586{\nheight:30px;\n}\n<\/style>\n<div  class='hr av-2d6r2p-b3b247184795567b18e21d5277af5586 hr-invisible  avia-builder-el-11  el_after_av_heading  avia-builder-el-last  '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div><\/p><\/div><div class='flex_column av-2a629l-5e6309dff305c5345948c50338455454 av_two_fifth  avia-builder-el-12  el_after_av_one_half  el_before_av_hr  flex_column_div '   ><p><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><p>Somos una agencia de dise\u00f1o de consultor\u00eda de marca. Hemos construido un amplio knowhow a trav\u00e9s de la creaci\u00f3n y mantenimiento de marcas globales y locales. Desde nuestro comienzo, tenemos unos valores que nos gu\u00edan y que nos hacen ser quienes somos hoy en d\u00eda y como nos proyectamos a futuro.<\/p>\n<p>Pensar en grande. Cada proyecto es tratado como una oportunidad \u00fanica de realizar una creaci\u00f3n incre\u00edble. Dise\u00f1os que trasciendan y que impacten positivamente no solo a los clientes sino a los consumidores. El pensamiento en grande est\u00e1 detr\u00e1s de todo lo que hemos realizado desde el comienzo de la agencia, es la b\u00fasqueda pemanente de la excelencia.<\/p>\n<p>Metodolog\u00eda y Disciplina. Cont\u00ednuamente revisamos nuestros procesos para entregar los mejores resultados en los proyectos y es que entendemos que un buen proyecto es resultado de un brief adecuado, de involucrarnos con cada cliente, de tener una buena metodolog\u00eda para generar una estrategia a la medida, generando valor donde se pueda. Cada proyecto es tratado como \u00fanico, en el cual se deben cumplir las mejores pr\u00e1cticas en cada punto para obtener el mejor resultado.<\/p>\n<\/div><\/section><br \/>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-73teh-977c46fe24abf845d700788278c91e63\">\n#top .hr.av-73teh-977c46fe24abf845d700788278c91e63{\nmargin-top:15px;\nmargin-bottom:15px;\n}\n.hr.av-73teh-977c46fe24abf845d700788278c91e63 .hr-inner{\nwidth:50px;\nborder-color:#ff89fa;\n}\n<\/style>\n<div  class='hr av-73teh-977c46fe24abf845d700788278c91e63 hr-custom  avia-builder-el-14  el_after_av_textblock  avia-builder-el-last  sd-hr hr-left hr-icon-no '><span class='hr-inner inner-border-av-border-fat'><span class=\"hr-inner-style\"><\/span><\/span><\/div><\/p><\/div>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1r1295-71f752b90fb18f60a329b4999968b1ab\">\n#top .hr.hr-invisible.av-1r1295-71f752b90fb18f60a329b4999968b1ab{\nheight:75px;\n}\n<\/style>\n<div  class='hr av-1r1295-71f752b90fb18f60a329b4999968b1ab hr-invisible  avia-builder-el-15  el_after_av_two_fifth  el_before_av_hr  '><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-l7zh6ngf-6aacb5dd3b8594ff11b9f4972e32612e\">\n#top .hr.hr-invisible.av-l7zh6ngf-6aacb5dd3b8594ff11b9f4972e32612e{\nheight:75px;\n}\n<\/style>\n<div  class='hr av-l7zh6ngf-6aacb5dd3b8594ff11b9f4972e32612e hr-invisible  avia-builder-el-16  el_after_av_hr  el_before_av_one_third   av-small-hide av-mini-hide'><span class='hr-inner '><span class=\"hr-inner-style\"><\/span><\/span><\/div>\n<div class='flex_column av-1km7ap-84dfa02de103466771f191c7c41a3664 av_one_third  avia-builder-el-17  el_after_av_hr  el_before_av_one_third  scd-arrowcol__wrap first flex_column_div '   ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-1gojrd-d34cbc2c7169fc9c09f074c016ac3b24\">\n#top .av-special-heading.av-1gojrd-d34cbc2c7169fc9c09f074c016ac3b24{\npadding-bottom:10px;\nfont-size:35px;\n}\n<\/style>\n<div  class='av-special-heading av-1gojrd-d34cbc2c7169fc9c09f074c016ac3b24 av-special-heading-h3 blockquote modern-quote  avia-builder-el-18  el_before_av_textblock  avia-builder-el-first  av-inherit-size '><h3 class='av-special-heading-tag '  itemprop=\"headline\"  >Estrategia<\/h3><div class='special-heading-border'><div class='special-heading-inner-border'><\/div><\/div><\/div><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><ul>\n<li>Estrategia de marca, prop\u00f3sito, valores, personalidad y posicionamiento.<\/li>\n<li>Estrategia para Arquitectura de Empaques (Packaging)<\/li>\n<li>Estrategia de comunicaci\u00f3n de marca.<\/li>\n<li>Naming de Marca<\/li>\n<\/ul>\n<\/div><\/section><\/p><\/div><div class='flex_column av-13h6c1-5fec22fca925a5a38709728e57439935 av_one_third  avia-builder-el-20  el_after_av_one_third  el_before_av_one_third  scd-arrowcol__wrap flex_column_div '   ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-zomft-109b70ef82cc59dd42e2bc7d2d9be8cf\">\n#top .av-special-heading.av-zomft-109b70ef82cc59dd42e2bc7d2d9be8cf{\npadding-bottom:10px;\nfont-size:35px;\n}\n<\/style>\n<div  class='av-special-heading av-zomft-109b70ef82cc59dd42e2bc7d2d9be8cf av-special-heading-h3 blockquote modern-quote  avia-builder-el-21  el_before_av_textblock  avia-builder-el-first  av-inherit-size '><h3 class='av-special-heading-tag '  itemprop=\"headline\"  >Dise\u00f1o y Creatividad<\/h3><div class='special-heading-border'><div class='special-heading-inner-border'><\/div><\/div><\/div><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><ul>\n<li>Logo y Sistema de identidad visual<\/li>\n<li>M\u00e1s all\u00e1 de un logo, creamos el universo visual ideal para que la marca cobre vida de manera coherente.<\/li>\n<li>Packaging y Arquitectura de Empaques.<\/li>\n<li>Brandbooks<\/li>\n<li>Dise\u00f1o de Producto<\/li>\n<li>Comunicaci\u00f3n de Marca<\/li>\n<li>Dise\u00f1o Editorial<\/li>\n<li>Food Photography<\/li>\n<\/ul>\n<\/div><\/section><\/p><\/div><div class='flex_column av-k79mh-08422232c03ba1f4ebbc9cb31ae3dfca av_one_third  avia-builder-el-23  el_after_av_one_third  avia-builder-el-last  scd-arrowcol__wrap flex_column_div '   ><p>\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-fley1-6d2567376a53a2e1c2660a8e34c19a01\">\n#top .av-special-heading.av-fley1-6d2567376a53a2e1c2660a8e34c19a01{\npadding-bottom:10px;\nfont-size:35px;\n}\n<\/style>\n<div  class='av-special-heading av-fley1-6d2567376a53a2e1c2660a8e34c19a01 av-special-heading-h3 blockquote modern-quote  avia-builder-el-24  el_before_av_textblock  avia-builder-el-first  av-inherit-size '><h3 class='av-special-heading-tag '  itemprop=\"headline\"  >Mantenimiento de Marca (Brand Management)<\/h3><div class='special-heading-border'><div class='special-heading-inner-border'><\/div><\/div><\/div><br \/>\n<section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><ul>\n<li>Una vez la marca est\u00e1 creada, necesita el mejor cuidado en el tiempo para que no pierda su esencia, sea una marca coherente y contundente.<\/li>\n<li>Gesti\u00f3n de Empaques.<\/li>\n<li>Retail, conceptos para lanzamientos, material t\u00e1ctico.<\/li>\n<li>Campa\u00f1as de comunicaci\u00f3n.<\/li>\n<li>Toolkits de comunicaci\u00f3n.<\/li>\n<\/ul>\n<\/div><\/section><\/p><\/div>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-385","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/scd.com.co\/es\/wp-json\/wp\/v2\/pages\/385","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/scd.com.co\/es\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/scd.com.co\/es\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/scd.com.co\/es\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/scd.com.co\/es\/wp-json\/wp\/v2\/comments?post=385"}],"version-history":[{"count":5,"href":"https:\/\/scd.com.co\/es\/wp-json\/wp\/v2\/pages\/385\/revisions"}],"predecessor-version":[{"id":1643,"href":"https:\/\/scd.com.co\/es\/wp-json\/wp\/v2\/pages\/385\/revisions\/1643"}],"wp:attachment":[{"href":"https:\/\/scd.com.co\/es\/wp-json\/wp\/v2\/media?parent=385"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}