{"id":878,"date":"2022-08-31T20:28:16","date_gmt":"2022-08-31T20:28:16","guid":{"rendered":"https:\/\/scd.jvallejo.co\/en\/?post_type=portfolio&#038;p=878"},"modified":"2022-12-09T00:58:28","modified_gmt":"2022-12-09T00:58:28","slug":"ciclus","status":"publish","type":"portfolio","link":"https:\/\/scd.com.co\/es\/work\/project\/ciclus\/","title":{"rendered":"Ciclus"},"content":{"rendered":"<div id='av_section_1'  class='avia-section av-32pal2-f2b6a24711f3e6f1c99f66ce5cd23ee0 main_color avia-section-no-padding avia-no-border-styling  avia-builder-el-0  el_before_av_section  avia-builder-el-first  avia-bg-style-scroll  container_wrap fullsize'  ><div class='container av-section-cont-open' ><main  role=\"main\" itemprop=\"mainContentOfPage\"  class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-878'><div class='entry-content-wrapper clearfix'>\n\n<style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-l7i2kkp4-0c4277f5108f7d9d39b67d4d5313d413\">\n.avia-image-container.av-l7i2kkp4-0c4277f5108f7d9d39b67d4d5313d413 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-l7i2kkp4-0c4277f5108f7d9d39b67d4d5313d413 av-styling- avia-align-center  avia-builder-el-1  avia-builder-el-no-sibling  '  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='avia-img-lazy-loading-not- avia_image' src=\"https:\/\/scd.jvallejo.co\/en\/wp-content\/uploads\/sites\/3\/2022\/08\/02_scd_bodegon.jpg\" alt='' title=''   itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div>\n\n<\/div><\/div><\/main><!-- close content main element --><\/div><\/div><div id='av_section_2'  class='avia-section av-2xtk72-878a57b260ba87fda36dd479c8452ba5 main_color avia-section-default avia-no-border-styling  avia-builder-el-2  el_after_av_section  el_before_av_section  avia-bg-style-scroll  container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-878'><div class='entry-content-wrapper clearfix'>\n<div class='flex_column av-2qb1rq-f4e663cdc31ece4a44b8545033e830f6 av_one_half  avia-builder-el-3  el_before_av_one_half  avia-builder-el-first  first flex_column_div '   ><\/div><div class='flex_column av-91eeu-d9990b97793985448c696279e9c3e088 av_one_half  avia-builder-el-4  el_after_av_one_half  avia-builder-el-last  flex_column_div '   ><section class=\"av_textblock_section \"  itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/CreativeWork\" ><div class='avia_textblock  '   itemprop=\"text\" ><p>Ciclus es una marca de detergentes para ropa que quer\u00edamos diferenciar de lo que existe en la categor\u00eda. Cogimos como inspiraci\u00f3n diferentes patrones de textiles utilizados en prendas de vestir para definir el segmento con un bodeg\u00f3n floral que resalta el olor de cada detergente. Creamos un universo rom\u00e1ntico y nost\u00e1lgico para esta marca para acercarla del consumidor final. El reto m\u00e1s grande fue lograr una diferenciaci\u00f3n entre productos pues el portafolio es muy amplio.<\/p>\n<\/div><\/section><\/div><\/div><\/div><\/div><!-- close content main div --><\/div><\/div><div id='av_section_3'  class='avia-section av-18rjc6-7ac19bf7f2e43f555bb2bca723dc8c0b main_color avia-section-default avia-no-border-styling  avia-builder-el-6  el_after_av_section  avia-builder-el-last  avia-bg-style-scroll  container_wrap fullsize'  ><div class='container av-section-cont-open' ><div class='template-page content  av-content-full alpha units'><div class='post-entry post-entry-type-page post-entry-878'><div class='entry-content-wrapper clearfix'>\n<div class='flex_column av-118sfa-e378d8e8adc142486fe1550f248a663a av_one_half  avia-builder-el-7  el_before_av_one_half  avia-builder-el-first  first flex_column_div '   ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" 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data-created_by=\"avia_inline_auto\" id=\"style-css-av-l7i2lv5c-2bd523d428b06e4d446c2fd413fd6dc4\">\n.avia-image-container.av-l7i2lv5c-2bd523d428b06e4d446c2fd413fd6dc4 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-l7i2lv5c-2bd523d428b06e4d446c2fd413fd6dc4 av-styling- avia-align-center  avia-builder-el-10  avia-builder-el-no-sibling  '  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='avia-img-lazy-loading-not- avia_image' src=\"https:\/\/scd.jvallejo.co\/en\/wp-content\/uploads\/sites\/3\/2022\/08\/06_scd_manzana.jpg\" alt='' title=''   itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div><\/div><div class='flex_column av-nouu6-8882ae874d171c70943ba5e73d1cdb3d av_one_half  avia-builder-el-11  el_after_av_one_half  el_before_av_one_half  first flex_column_div column-top-margin'   ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-l7i2n6o8-0a4cb6688eecd2fff7c9b57a76e51896\">\n.avia-image-container.av-l7i2n6o8-0a4cb6688eecd2fff7c9b57a76e51896 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-l7i2n6o8-0a4cb6688eecd2fff7c9b57a76e51896 av-styling- avia-align-center  avia-builder-el-12  avia-builder-el-no-sibling  '  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='avia-img-lazy-loading-not- avia_image' src=\"https:\/\/scd.jvallejo.co\/en\/wp-content\/uploads\/sites\/3\/2022\/08\/04_scd_azul.jpg\" alt='' title=''   itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div><\/div><div class='flex_column av-ho4da-00b789f5f437d1402673b50d8980a763 av_one_half  avia-builder-el-13  el_after_av_one_half  el_before_av_one_full  flex_column_div column-top-margin'   ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-l7i2nh69-61efacceb30f90c67093cc9b4398bd8a\">\n.avia-image-container.av-l7i2nh69-61efacceb30f90c67093cc9b4398bd8a .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-l7i2nh69-61efacceb30f90c67093cc9b4398bd8a av-styling- avia-align-center  avia-builder-el-14  avia-builder-el-no-sibling  '  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='avia-img-lazy-loading-not- avia_image' src=\"https:\/\/scd.jvallejo.co\/en\/wp-content\/uploads\/sites\/3\/2022\/08\/03_scd_coco.jpg\" alt='' title=''   itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div><\/div><div class='flex_column av-8j1x2-adcddff73896e5aa7a636dfc67e6f2db av_one_full  avia-builder-el-15  el_after_av_one_half  avia-builder-el-last  first flex_column_div column-top-margin'   ><style type=\"text\/css\" data-created_by=\"avia_inline_auto\" id=\"style-css-av-l7i2nzgg-12393f435c875fb9ed86112243be9677\">\n.avia-image-container.av-l7i2nzgg-12393f435c875fb9ed86112243be9677 .av-image-caption-overlay-center{\ncolor:#ffffff;\n}\n<\/style>\n<div  class='avia-image-container av-l7i2nzgg-12393f435c875fb9ed86112243be9677 av-styling- avia-align-center  avia-builder-el-16  avia-builder-el-no-sibling  '  itemprop=\"image\" itemscope=\"itemscope\" itemtype=\"https:\/\/schema.org\/ImageObject\" ><div class=\"avia-image-container-inner\"><div class=\"avia-image-overlay-wrap\"><img decoding=\"async\" class='avia-img-lazy-loading-not- avia_image' src=\"https:\/\/scd.jvallejo.co\/en\/wp-content\/uploads\/sites\/3\/2022\/08\/05_scd_rosa.jpg\" alt='' title=''   itemprop=\"thumbnailUrl\"  \/><\/div><\/div><\/div><\/div>\n<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Ciclus es una marca de detergentes para ropa que quer\u00edamos diferenciar de lo que existe en la categor\u00eda.<\/p>\n","protected":false},"featured_media":1372,"comment_status":"open","ping_status":"closed","template":"","tags":[],"portfolio_entries":[9,18,20,6,7,4],"class_list":["post-878","portfolio","type-portfolio","status-publish","has-post-thumbnail","hentry","portfolio_entries-branding","portfolio_entries-hogar","portfolio_entries-packaging","portfolio_entries-sector","portfolio_entries-discipline","portfolio_entries-archive"],"_links":{"self":[{"href":"https:\/\/scd.com.co\/es\/wp-json\/wp\/v2\/portfolio\/878","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/scd.com.co\/es\/wp-json\/wp\/v2\/portfolio"}],"about":[{"href":"https:\/\/scd.com.co\/es\/wp-json\/wp\/v2\/types\/portfolio"}],"replies":[{"embeddable":true,"href":"https:\/\/scd.com.co\/es\/wp-json\/wp\/v2\/comments?post=878"}],"version-history":[{"count":3,"href":"https:\/\/scd.com.co\/es\/wp-json\/wp\/v2\/portfolio\/878\/revisions"}],"predecessor-version":[{"id":1392,"href":"https:\/\/scd.com.co\/es\/wp-json\/wp\/v2\/portfolio\/878\/revisions\/1392"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/scd.com.co\/es\/wp-json\/wp\/v2\/media\/1372"}],"wp:attachment":[{"href":"https:\/\/scd.com.co\/es\/wp-json\/wp\/v2\/media?parent=878"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/scd.com.co\/es\/wp-json\/wp\/v2\/tags?post=878"},{"taxonomy":"portfolio_entries","embeddable":true,"href":"https:\/\/scd.com.co\/es\/wp-json\/wp\/v2\/portfolio_entries?post=878"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}